committee
2016 YC Planning Committee, from left: 2014 Runners Up Ken and Kristen Sparks, 2015 OYDC Shawn and Beth VanDrie, 2014 OYDC Carrie and Brian Preston, and 2015 OYDC Runners-Up Darren and Regina Coffey.

With fluctuating milk prices, an increasingly visible world on social media and tough decisions regarding farm succession, the next generation of dairy farmers must navigate through an evolving world.

The 2016 Young Cooperator (YC) Conference on April 15 in Mt. Pleasant tackled some of these issues at the annual meeting of MMPA’s younger members.  The morning session was led by MMPA President Ken Nobis, MMPA General Manager Joe Diglio and United Dairy Industry of Michigan (UDIM) CEO Sharon Toth. The leaders provided updates on the cooperative, the dairy industry and UDIM initiatives to promote dairy.

In the afternoon, Michigan State University Extension Educator Roger Betz rounded out the presentations with an overview of farm succession planning before the YCs headed out on a tour of member farm, Vanderploeg Holsteins.

Also in the afternoon, UDIM Director of Industry Relations Jolene Griffin led a presentation and panel on social media and communication with two MMPA members. As consumer demands continue to shape requirements of on-farm practices, social media may be an avenue to amplify consumer concerns, but also an opportunity for dairy farmers to share their own story. Griffin addressed the 60 YCs in attendance with an interactive presentation geared toward dairy promotion through social media.

“How can you connect with consumers?” Griffin asked. “Tell them about the great things you’re doing on your farm and your own personal dairy story. Every conversation matters.”

Griffin introduced MMPA members Katelyn Horning and Ashley Kennedy who are active in agriculture promotion through social media and blogging. Horning runs a Facebook page for her family’s farm, Horning Farms, and Kennedy runs a personal blog, Messy Kennedy, with integration on multiple social media channels.

Kennedy promotes agriculture in her blog by focusing on topics consumers relate to. “I aim for an audience. My goal is to reach millennial moms by blogging about more than just agriculture. There’s more to me than just the farm,” she explained.  “One third of my posts are about the farm and I hit tough topics like antibiotics and hormones. The other stuff is about things I enjoy, and I use it to draw in that target audience.”

Horning’s page highlights the daily activities on the farm. “Social media is an outlet to promote a positive image of agriculture. It can create a larger group that’s on your side,” she relayed.

Yet Horning said she has faced negative responses on social media, advising the YCs to use those opportunities to positively address their concerns: “You may not change that person’s mind, but you need to stay positive for other people who may read your conversation online. Stay professional and positive.”

Griffin rounded out the session noting the importance of positive interactions online and relating on a personal level with consumers. Though she recognized social media is not for everyone, it is important to know the right messages to convey because conversations about agriculture and dairy can start anywhere.

“Every conversation matters. Avoid acronyms, put your terms into words that make sense to consumers. Storytelling is key,” Griffin said. “Share stories with people and connect on those levels, finding a shared value resonates with consumers.”

 


The YC Conference is a component of the MMPA Outstanding Young Dairy Cooperator (OYDC) program, established in 1950.

Purpose of the OYDC Program:

  • Strengthen leadership abilities in young farmers
  • Broaden young farmer’s knowledge of milk marketing and MMPA
  • Recognize the abilities and stewardship of young dairy farmers

On August 18-19, MMPA will host a two-day conference for the Top 10 OYDCs in Novi to select the 2016 OYDC representative and runners-up. The Top 10 OYDCs will be selected in the coming weeks. For more information, contact Jessica Welch at jwelch@nullmimilk.com or 248-474-6672.

Learn More About the YC Program

 

 

NOVI, Mich.—Fifty-three MMPA members were recognized with 35 or 50 year member awards at the MMPA 100th Annual State Delegate Meeting, March 24, 2016. MMPA has traditionally recognized 35- year members and this year added the new MMPA Milestone award to honor those holding membership for 50 years or more.

MMPA President Ken Nobis congratulated and praised the 35-year members for their dedication to the cooperative: “We commend you for your dedication and loyalty to MMPA and the dairy industry over the last 35 years.”

After the 35-year members were recognized, Nobis recognized the inaugural group of MMPA Milestone award winners who joined MMPA in the year 1966 or earlier. In 2017 and in the years to come, MMPA will continue to honor those who reach the 50 year membership mark.

“Across the 1,200 member farms, there are a select few who have remained loyal to our cooperative for half of MMPA’s existence or more,” Nobis explained before presenting the awards. “Twenty-six members have achieved 50 or more years of membership including one member who signed his contract 62 years ago in 1954.”

A video presentation showcased the vast changes the Michigan dairy industry has undergone the past several years and since these members began dairy farming.

The presentation highlighted information from 1981 and 1966, when these members joined MMPA. In 1981, there were 6,225 MMPA members in who marketed a total of 3.36 billion pounds of milk, while in 1966 membership totaled 8,539 and marketed 2.97 billion pounds of milk. Today, MMPA has approximately 1,200 members and marketed over 4.63 billion pounds of milk in the 2015 fiscal year.

MMPA—established in 1916—is a member owned and operated dairy cooperative serving approximately 2,000 dairy farmers in Michigan, Indiana, Ohio and Wisconsin.

MMPA 35-Year Members

  • Dale Baker, Jonesville
  • Bruce Benthem, McBain
  • Douglas Benthem, McBain
  • Irving Christensen, Posen
  • Thomas Fox, Mt. Pleasant
  • Stephen Innes, Marlette
  • Dennis Kamphouse, Marion
  • Mildred Keinath, Millington
  • Edward Joe Lawler, Snover
  • Ernest O’Connor, Mendon
  • James Ogden, Union City
  • Richard Papes, Free Soil
  • Victor Puschel, Allegan
  • Melvin Puschel, Hopkins
  • Lawrance & Emeline Riske, Hanover
  • Arthur Riske, Hanover
  • Bruce Riske, Hanover
  • Steven Roth, Lowell
  • Dennis Schoeder, Harbor Beach
  • Tracy Sohn, North Branch
  • Jeffry Thelen, St. Johns
  • Dian Volmering, Harbor Beach
  • Allen Weber, Pinconning
  • William Weber, Pinconning
  • Daniel Weil, Goodrich
  • Charles White, Fowlerville
  • Richard Zacharias, China
  • Kenneth Zuiderveen, Falmouth

MMPA 50+ Year Members

  • Robert C Anderson, Paris
  • Robert E Breuninger, Dexter
  • David P Brown, Cheboygan
  • Donald Budzinski, Cheboygan
  • David Evans, Litchfield
  • Fred Freight, Tecumseh
  • Velmar Green, Elsie
  • Corliss T Gulembo III, Fountain
  • Leon Hamming, McBain
  • Rodger Hisler, Charlotte
  • Earl Horning, Manchester
  • Robert Kartes, West Branch
  • John Kiessling, Marshall
  • Leonard W Koutz, Edmore
  • John Kronemeyer, Pickford
  • A Verne Juengel, Grand Blanc
  • Harry E Martin, Marion
  • Dale A McCarty, Carsonville
  • Richard Noake, Lapeer
  • Carl Minnis, Webberville
  • Edward Reimann, Cheboygan
  • William D Stough, Clare
  • Alfred C Stuever, Lynn
  • Edward Stakenas, Free Soil
  • Gerald Surbrook, Rives Junction

MMPA Leaders Elected

NOVI, Mich.—Delegates attending the 100th annual meeting of the Michigan Milk Producers Association (MMPA) on March 24 reelected Ken Nobis, of St. Johns, to an at-large, three-year term on the board of directors. Delegates also elected Gertie van den Goor of Marlette, Michigan to her first three-year term in an at-large position.

During the board’s reorganizational meeting, held after the delegate meeting, the following officers were elected: President: Ken Nobis, St. Johns; Vice President: Mark Halbert, Battle Creek; Treasurer: Eric Frahm, Frankenmuth.

Board members elected at the district level were: Doug Chapin of Remus, District 5 and Scott Lamb of Jeddo, District 8.

Delegates also elected representatives to the MMPA Advisory Committee. Members of this committee serve as a liaison between the membership and the board of directors and management.

Advisory Committee members elected this year to a two-year term are:

District 1: Bruce Lewis, Jonesville; Jeff Horning, Manchester
District 2: Michael Oesch, Middlebury, IN; Mark Crandall, Battle Creek
District 3: Tim Butler, Sand Lake; Bill Gruppen, Zeeland
District 4: Marvin Rubingh, Ellsworth; Jeremy Werth, Herron
District 5: Mike Rasmussen, Edmore; Lyle Vanderwal, Lake City
District 6: David Reed, Owosso; Jamie Meyer, Ionia
District 7: Mark Iciek, Gladwin; John Bennett, Prescott
District 8: Darwin Sneller, Sebewaing; Bill Blumerich, Berlin

MMPA—established in 1916—is a member owned and operated dairy cooperative serving approximately 2,000 dairy farmers in Michigan, Indiana, Ohio and Wisconsin.

NOVI, Mich.—Jacob and Elaine Jahfetson and family of Baraga, Mich. were named Michigan Milk Producers Association’s (MMPA) Top Quality Award Winners for the third consecutive year at MMPA’s annual meeting in Lansing on March 24, 2016.

The Jahfetsons run a 24-cow dairy that obtained the highest quality records in 2013, 2014 and 2015 among the nearly 1,200 farms belonging to MMPA. To qualify, a producer must meet MMPA’s quality premium requirements for an entire year.

“The member who receives the Top Quality Award is an inspiration to all MMPA members. If one member can do it, it shows what is possible for others to achieve,” MMPA Director of Member Services Dean Letter said. “The Jahfetsons are an excellent example of quality producers and continual improvement. The family pays incredibly close attention to every detail, they know exactly what their cows are doing and address any problems immediately.”

Since 1990, MMPA has recognized the farm that produces the highest quality milk for the year. The Jahfestons’ have received MMPA quality awards for the past 15 years and are a testament to the power of a long-term commitment to milk quality. Their persistent attention to cow cleanliness, cow comfort and a detailed, correct, consistent milking procedure helped them achieve the prestigious award.

Read more about the Jahfetsons in the April issue of the Michigan Milk Messenger.

MMPA—established in 1916—is a member owned and operated dairy cooperative serving approximately 2,000 dairy farmers in Michigan, Indiana, Ohio and Wisconsin.

jahfetsons-26
The Jahfestons were named MMPA’s 2015 Quality Award Winner for the third straight year at the Annual State Delegate Meeting on March 24. Pictured (l-r) are Jason, Elaine, Jacob, David and Jackie Jahfetson.

“There are many salesmen, researchers, neighbors and even veterinarians who have complex formulas for keeping healthy cows which produce high-quality milk. Yet when you visit the farms recognized for producing the highest quality milk, you won’t see fancy ultra-modern setups or secret formulas put in the teat-dip cups. What you see are two hard-working, dedicated families who have established priorities in such a way that milk quality ranks number one,” a Michigan Milk Messenger article read in May 1990.

Twenty-six years later, that sentiment proves steadfast on Jacob and Elaine Jahfetson’s Upper Peninsula dairy. They don’t have state-of-the-art technology or magic milking procedures, but what they do have is a perfectionist mindset and a true dedication to quality. The Jahfetson’s farm was named the 2015 Top Quality Award Winner for the third consecutive year at the MMPA 100th Annual State Delegate Meeting in March.

The 1990 article detailed the successes MMPA’s first Top Quality Award Winners: Ridge Run Farms and Weber’s Meadow. The farms—both averaging less than 77,500 somatic cell count (SCC) in 1989—set the standards for the coming years of quality award winners.

This year’s winners have consistently produced quality milk year after year, always perfecting their results. In the 2015 fiscal year, the Jahfetsons averaged a SCC of 34,833, pre-incubated bacteria count of 1,500 and raw bacteria count of 1,083. The most recent year’s numbers are an improvement over their winning results in 2014 and 2013, where they averaged a SCC of 40,083 and 54,417, respectively.

“The member who receives the Top Quality Award is an inspiration to all MMPA members. If one member can do it, it shows what is possible for others to achieve,” MMPA Director of Member Services Dean Letter said. “The Jahfetsons are an excellent example of quality producers and continual improvement. The family pays incredibly close attention to every detail, they know exactly what their cows are doing and address any problems immediately.”

The Baraga, Michigan farm milks 25 cows in an 85-year-old stanchion barn. They have a rolling herd average of 19,092 pounds per year, with 685 pounds of butterfat and 585 pounds of protein.

The Jahfetsons take a “perfectionist” approach to milking. They first wash the udder using Bac-Drop—a phosphoric-based solution—mixed with water and use Sani-Prep towels to wipe and clean the teats thoroughly. The unit is attached only when the teats are completely clean. When the milk stream lessens, they release the vacuum and pull the unit straight down. Then they post dip the teats with iodine-based I-deal. The unit is dipped in a mixture of sanitizer and water and allowed to drip.

“Most bacteria enters the udder when milking, so the teats need to be absolutely clean. We teat dip after to prevent bacteria from entering the udder after milking when the cow wants to lay down,” Elaine Jahfetson advises. “It can be good to go fast, but it’s more important to be thorough and ensure the udders are clean before proceeding. When you’re focused on speed during milking, you will see more cases of mastitis and therefore lose income.”

And Letter notes the importance of attention to detail. “What makes the difference in quality is what farmers are going to do day in and day out. Monitoring the herd, cattle housing, nutrition and addressing issues, it’s the little details. You have to sweat the small stuff,” Letter attests.

Over the last decade and a half, the Jahfetsons sharpened their quality figures. In July 2000, their SCC was 435,000, raw bacteria count was 16,000 and pre-incubated count was 460,000. Since understanding their quality issues, their counts have dramatically dropped.

“There are three important things we did to improve our quality: getting rid of chronic cows, checking the vacuum level and getting everyone on the same page,” Jahfetson explains. “We used to treat all of our cows with infections, but we found the same problems would return after the cow was treated. Now we address any concern immediately and cull if the issue is chronic. We also found the vacuum level was too high in our milking units. If the pressure is too high, it will cause teat end damage and allow bacteria to enter the udder. It’s also important all workers are working toward the same goal and following the right procedures on the farm.”

The couple, farming since 1982, plan to retire later this year. Jahfetson views winning the Top Quality Award for the third time as “icing on the cake” in their last year before retirement and during MMPA’s 100th Anniversary.

And throughout MMPA’s century of existence, all farmers have developed higher quality milk. Even just 30 years ago, the MMPA SCC average was well over 300,000. Yet every year, farms work day-in and day-out to improve their results and produce a better product.

“MMPA members produce high-quality milk because we have a culture of quality,” says Letter. “There is an expectation of continuous improvement. Our customers expect continuous improvement and our members expect continuous improvement.”

And honing in on the members driving the change, the Jahfetsons rise above the pack. From high SCCs to unprecedented lows, they are persistent improvers.


A Culture of Quality

2015 was an excellent year for MMPA member quality, with the average SCC reaching a record low of 151,000 in December. The weighted average SCC for the year was 167,250. A “culture of quality” on MMPA farms helped the cooperative realize an almost 200,000 drop in average SCC from 1986 to today.

Average Somatic Cell Count

2015……….167,250

2006……….251,453

1996……….309,453

1986……….344,313

MMPA Hosts 100th Annual State Delegate Meeting

Novi, MICH.—The 100th Annual State Delegate Meeting of the Michigan Milk Producers Association (MMPA) was held on March 24 at the Lansing Center in Lansing, Michigan. The meeting included an appearance by Gov. Rick Snyder and the announcement of a sizable milk donation to the Food Bank Council of Michigan.

“Michigan’s food and agriculture industry is one of our state’s largest, contributing $101.2 billion annually to our state’s economy,” Snyder said. “The dairy industry plays a critical role in this success, and I thank all of Michigan’s dedicated dairy farmers and leaders for their contributions to making Michigan grow stronger.”

Ken Nobis, MMPA president, announced the donation of 100 gallons of milk per day for an entire year to the Food Bank Council of Michigan. The donation is in recognition of MMPA’s 100th anniversary and a continuation of several other milk donations MMPA has made over the past year.

Representatives from JPMorgan, Consumers Energy and CoBank congratulated MMPA on the anniversary, presenting commemorative plaques and awards to MMPA. Mike Schweickert of JPMorgan noted MMPA was the Chase bank’s ninth customer and has been the cooperative’s banking partner since 1933. Consumers Energy and CoBank also pledged monetary support of MMPA’s milk donation to assist with processing and packaging costs.

Nobis also addressed the approximately 500 attendees with his speech outlining the qualities necessary to become a long-lasting business, saying, “We have been in existence for 100 years but it doesn’t really feel like we have, and maybe that’s because we keep evolving. As markets change, we adapt. In 1916 our markets were close by and by comparison quite simple. Today we still deal locally but we are also cognizant of the global market place, and when appropriate we market globally. We are adapting to the changing playing field and developing markets and membership across the state line.”

MMPA General Manager Joe Diglio unveiled the cooperative’s core values—quality, integrity, progressive, community and leadership—to guide MMPA into the next century.

“As a grass roots organization where member-owners play an instrumental role in governance, trust and reputation become critical to our DNA. Continuing to operate in a manner that our founding members have established 100 years ago is important and relevant in maintaining relationships and strong leadership during a changing environment,” Diglio stated, explaining the role of “integrity” as a core value.

MMPA Treasurer Eric Frahm presented the financial status of the cooperative, reporting a net savings in fiscal year 2015 of $6 million.

Business conducted by the delegates included the adoption of the 2016 MMPA resolutions and reelection of Ken Nobis of St. Johns, Michigan to the board of directors in a three-year, at-large position. Delegates also elected Gertie van den Goor of Marlette, Michigan to her first three-year term in an at-large position. She is the second woman in MMPA history to hold a position on the board of directors.

Nobis recognized 28 individuals holding MMPA membership for 35 years. He honored these individuals for their commitment and hard work to the dairy industry and MMPA. Each 35-year member was presented with a plaque. MMPA also began recognizing members with over 50 years of MMPA membership with the MMPA Milestone Award. Twenty-six individuals were recognized with this award and were presented with a plaque at the meeting.

MMPA Board Member Hank Choate introduced the 2015 Top 10 Outstanding Young Dairy Cooperators (OYDC) at the meeting, including Shawn and Beth VanDrie, of Lake City, who were officially recognized as MMPA’s 2015 OYDC.

Dean Letter, director of member services, and Frank Brazeau, member representative, presented Jacob and Elaine Jahfetson and family of Baraga, Michigan with the highest quality milk production award. The Jahfetsons achieved the best quality records in 2015, 2014 and 2013 among MMPA’s 1,200 farms. Along with a plaque from MMPA, the Jahfetsons received a $250 gift certificate for the MMPA Merchandise Program from Ecolab.

Michigan Milk Producers Association is a member owned and controlled milk-marketing cooperative serving over 2,000 dairy farmers in Michigan, Indiana, Wisconsin and Ohio.

Consumers Energy, CoBank to assist with processing costs

Lansing, MICH.—The Michigan Milk Producers Association (MMPA) will donate 100 gallons of milk per day for an entire year to the Food Bank Council of Michigan. The donation—totaling 36,500 gallons—was announced at the MMPA Annual State Delegate Meeting last week and is a component of MMPA’s recognition of its 100th anniversary.

“We know that these days hunger doesn’t stop and neither does MMPA’s concern for community. In recognition of MMPA’s 100th anniversary, MMPA will be donating 100 gallons of milk per day for an entire year to the Food Bank Council of Michigan,” Ken Nobis, dairy farmer and president of MMPA said. “We are tremendously grateful for all the work the Food Bank does every day to provide families in need with wholesome, nutritious meals and we want to do our part to help in their efforts.”

“The tremendous generosity of the Michigan Milk Producers Association will help nourish thousands of children across Michigan,” said Dr. Phillip Knight, executive director of the Food Bank Council of Michigan. “This is another significant step toward our goal to solve hunger.”

Representatives from Consumers Energy and CoBank joined MMPA at the meeting, congratulating the cooperative on its anniversary and announcing monetary donations to the Food Bank Council of Michigan to assist with processing and packaging of the milk.

“We would like to congratulate MMPA for achieving their 100th anniversary, and extend our compliments for the exemplary way they’ve chosen to celebrate their milestone,” said Christopher Laird, director of business customer experience at Consumers Energy. “Their program aligns with our promise of caring for the Michigan communities we serve. We are excited to support their efforts to deliver milk to families in need across the state.”

Over the past year, MMPA has made three separate donations to the Food Bank Council of Michigan and the Food Bank of Eastern Michigan, combating the shortage of milk at food banks and assisting with hunger-relief efforts. Two donations of 12,000 gallons of milk were made to directly assist those impacted by the Flint water crisis.

Michigan Milk Producers Association, established in 1916, is a member-owned and controlled milk-marketing cooperative serving over 2,000 dairy farmers in Michigan, Indiana, Wisconsin and Ohio.

MMPA hosts the cooperative’s 100th Annual Meeting, celebrates anniversary

Lansing, MICH.—The Michigan Milk Producers Association (MMPA) today hosted its 100th Annual State Delegate Meeting, welcoming Governor Rick Snyder to launch the meeting in the morning. The governor commended MMPA on reaching one century of serving Michigan dairy farmers.

“Michigan’s food and agriculture industry is one of our state’s largest, contributing $101.2 billion annually to our state’s economy,” Snyder said. “The dairy industry plays a critical role in this success, and I thank all of Michigan’s dedicated dairy farmers and leaders for their contributions to making Michigan grow stronger.”

Snyder is a supporter of Michigan agriculture and has traveled around the globe to tell the story of Michigan’s food and agriculture products. The governor declared March “Michigan Food and Agriculture Month,” thanking farmers and noting the valued role of the agriculture sector to the state’s economy. He joined around 500 attendees which included agriculture industry stakeholders and MMPA members, employees and customers at the association’s annual meeting.

“Our goal is ‘to market our members’ milk to the greatest advantage possible’ and we must meet the challenge of making that happen in today’s complex world,” Ken Nobis, dairy farmer and president of MMPA said in his address today.

“We know that by working together, we are stronger than the sum of the parts, a reality that has not changed over time. We started with a firm foundation, we adapted as the world changed and I think we are well prepared for the next 100 years.”

MMPA was founded on May 23, 1916 at Michigan State University’s predecessor, the Michigan Agricultural College when 400 dairy farmers met at the college to establish a reliable market for their milk. Their foundation developed over 100 years into the cooperative it is today.

The cooperative recognized its anniversary today at the meeting, with plans for other celebrations throughout 2016 including publications and events. A notable item of celebration is MMPA’s release of a history book titled, Stronger. Together. Celebrating 100 Years of the Michigan Milk Producers Association.

Michigan Milk Producers Association is a member owned and controlled milk-marketing cooperative serving over 2,000 dairy farmers in Michigan, Indiana, Wisconsin and Ohio.

UDIM to provide transportation, education on dairy nutrition to those impacted by water crisis

FLINT, Mich.—The Michigan Milk Producers Association (MMPA), The Kroger Co. of Michigan and the United Dairy Industry of Michigan (UDIM) today delivered over 12,000 gallons of milk to the Food Bank of Eastern Michigan for distribution to families impacted by the Flint water crisis.

The action takes place on National Ag Day—a day to celebrate the abundance provided by U.S. agriculture—as the dairy farmers of MMPA share their product with those in need. The donation offers additional support to Flint families in continuation of a donation of milk by MMPA and Kroger completed in January.

“We are proud to make an additional contribution to the Flint community as it continues to recover from the water crisis. MMPA’s nearly 2,000 dairy farmers produce a wholesome, nutritious product able to protect those grappling with lead poisoning,” Ken Nobis, president of the MMPA said. “Our members were thrilled to hear how their cooperative was helping Flint with our donation in January and often asked how we could do more to help. I’m happy to announce today we are making an additional donation of 12,000 gallons of milk.”

Foods rich in calcium, iron, and vitamin C, including calcium-rich dairy products, can help protect children and families from the harmful effects of lead poisoning.

“Overall good nutrition is important to families who are impacted by the effects of lead contamination,” explained Jeff Dwyer, interim director of Michigan State University Extension, which is a member of the Pediatric Public Health Initiative. “Our health and nutrition team has been vigilant in demonstrating the need for good nutrition during this public health crisis. Making sure that nutritious foods, such as milk, are available to the residents of Flint is key to recovery. We are proud that our partners in agriculture, including MMPA, are helping in that recovery.”

The donated milk was produced by members of MMPA, a dairy farmer-owned cooperative based in Novi, Michigan. The Kroger Co. of Michigan led processing of the milk and packaging into gallon jugs.

The Kroger Co. of Michigan is pleased to be able to continue supporting the people of Flint with this donation of calcium-rich milk, and continues to work with our partners to raise funds and provide service to those impacted by this situation,” Ken McClure, Customer Communication Manager for the Kroger Co. of Michigan said.

Through the support of a grant from UDIM, The Food Bank of Eastern Michigan will distribute the milk to their network of partner agencies in the coming days, ensuring that it reaches families in need who are impacted by the Flint water crisis.

“On behalf of Michigan dairy farm families, UDIM is proud to provide a grant to the Food Bank of Eastern Michigan to help defray the cost of transportation and distribution, while educating consumers on the role of milk as part of a healthy diet,” added Sharon Toth, CEO of UDIM.

About Michigan Milk Producers Association:
Michigan Milk Producers Association, established in 1916, is a member owned and operated dairy cooperative serving approximately 2,000 dairy farmers in Michigan, Indiana, Wisconsin and Ohio. Each year, MMPA’s dairy farm families produce 4.5 billion pounds of milk for families in Michigan, the U.S. and the world. For more information about Michigan Milk Producers Association, visit our website or call 248-474-6672.

About The Kroger Co. of Michigan:
The Kroger Co. (NYSE:KR) is one of the world’s largest grocery retailers, with fiscal 2014 sales of $108.5 billion. The Kroger Co. Family of Stores spans many states with store formats that include grocery and multi-department stores, discount, convenience stores and jewelry stores. We operate under nearly two dozen banners, all of which share the same belief in building strong local ties and brand loyalty with our customers.

About the United Dairy Industry of Michigan:
The United Dairy Industry of Michigan is the umbrella organization for the American Dairy Association and Dairy Council of Michigan. These non-profit organizations provide dairy product promotion and nutrition education service on behalf of funding members.

About the Food Bank of Eastern Michigan:
Serving local families in need since 1981, the Food Bank of Eastern Michigan has grown to provide over 25 million pounds of food each year through more than 415 partner agencies in 22 counties. Partner agencies consist of local soup kitchens, homeless shelters and food pantries who strive to feed more than 300,000 people who struggle with hunger throughout eastern Michigan. For more information, visit www.fbem.org

About the Pediatric Public Health Initiative:
The Pediatric Public Health Initiative is a joint venture between Michigan State University and Hurley Children’s Hospital to address the Flint community’s population-wide lead exposure and help all Flint children grow up healthy and strong. The initiative brings together experts in pediatrics, child development, psychology, epidemiology, nutrition, toxicology, geography and education. Partners include MSU Extension, the Genesee County Health Department and the Michigan Department of Health and Human Services. Supported by the MSU College of Human Medicine Division of Public Health in downtown Flint, the initiative is led by Mona HannaAttisha MD, MPH, FAAP, Director, Pediatric Residency at Hurley Children’s Hospital and Assistant Professor of Pediatrics at MSU College of Human Medicine. For more information, visit humanmedicine.msu.edu/PPHI.

NOVI, Mich.—Michigan Milk Producers Association recently paid $1.6 million in cash patronage refunds to its dairy farmer members. This cash allocation represents 25 percent of the $6 million net earnings generated by the cooperative in fiscal year 2015.

“The nearly $6 million in patronage refunds and equity retirements we’ve recently returned to our member-owners speak to the financial viability of MMPA,” Joe Diglio, MMPA general manager said. “Our cooperative has served Michigan dairy farmers for an entire century—through all the ups and downs of the industry—due to our high-quality milk supply, responsible financial management and competitive member value return.”

The cash patronage returned includes 100 percent of the farm supply earnings and 25 percent of the milk marketing earnings. All members who marketed milk through MMPA for fiscal year 2015 received a portion of the $1.6 million.

MMPA members received other cash payments in April 2015 of $3.6 million through retirement of the cooperative’s 2006 equities. With the current payment of $1.6 million, cash payments in the last 10 months total over $5.2 million.

Cash patronage funds and equity allocations are based on the amount of milk each individual member farm marketed and on the supplies purchased through the cooperative during the year in which the earnings were achieved. Under the current board policy, the non-cash balance of the equity allocation will be revolved back to the members in future years.

Michigan Milk Producers Association is a member owned and operated dairy cooperative serving approximately 2,000 dairy farmers in Michigan, Indiana, Ohio and Wisconsin.

dsc_0590

When the milk truck turns off the driveway and passes the old bank barn, it’s easy to step back and let the haulers, processors and marketers complete the supply chain. But MMPA Member Hank Choate keeps his eye on the entire milk route, knowing consumer demand for dairy is what truly milks the cow. A dairy farmer with 47 years of experience, Choate is a fervent promoter of dairy and agriculture.

In recognition of his passion for dairy, involvement in the industry and accomplishments on the farm, Choate was recently recognized by the Michigan State University (MSU) Department of Animal Science with the 2016 Dairy Farmer of the Year award.

“I am completely humbled by this award from MSU. I see myself no different than any other producer because I know we all work hard to provide safe, wholesome and nutritious product for the world. I, along with other farmers, take great pride in fulfilling that need,” Choate admits.

Efficiency for Seven Generations

Choate farms with his brother, Randy, son, Levi, nephew, Rick, and seven full time employees on Choate’s Belly Acres. In addition to Levi, Choate and his wife, Katie, have two other children: Stacey, who also assists on the farm, and Dustin, who is a student at Davenport University. Choate and Randy—who took over ownership in 1989—are forming an operating LLC and to enable family members to have ownership.

The family’s history on their land in Cement City, Michigan, dates back seven generations to 1837 when the Choate homestead was founded. Choate purchased the homestead from his cousin in 1996 adding it to the main operation established in 1913. Now, all 2,000 tillable acres of Choate’s Belly Acres span three different counties. The farm underwent recent expansions in 2008 and 2012, bringing the milking herd up to 435 cows housed in new and enlarged freestall barns.

dsc_0736-include
Choate accepted the MSU Dairy Farmer of the Year award with his family at the Great Lakes Regional Dairy Conference on Feb. 5 in Mt. Pleasant. Pictured, from left: Katie Choate, Hank Choate, Stacey Hughes and Brandon Hughes.

The farm continues to maximize efficiencies in various areas of their operation, using Standard Operating Procedures (SOPs) to ensure consistency and accuracy. They maximize feed efficiency through a feed watch system and the assistance of their nutritionist. All forages are grown on their land and the farm brings in additional revenue from cash cropping. Variable planting rates, grid soil sampling and variable application of fertilizer help keep their cropping operations efficient and sustainable.

For the last decade and a half, Choate’s Belly Acres has remained 100 percent Artificial Insemination (AI) to breed their cows, with the use of double ovsynch timed breeding. They also rely on weekly check-ins with their veterinarian to assist with breeding and other herd health concerns.

“We emphasize productivity and efficiency in everything we do, by maximizing comfort and minimizing stress of the animals. As best we can, we focus on the bottom line and strive for financial sustainability,” Choate explained.

From the days of crawling between the cows as two-year-old in the stanchion barn to present day as the farm’s CEO, Choate’s role has evolved in the family business. Today, every morning starts at 3:00 a.m. in front of the glow of a computer screen. Choate monitors market reports and data on his cattle before going out into the barn to keep up with his chores, his cows and his employees. Through time, he has become more a manager of people than a manager of cows.

“I’m still on my first job. Ever since I aced sandbox in kindergarten, I’ve known what I’ve wanted to do, Choate revealed. “I’m fortunate to have a family legacy built before me and I hope to lay solid foundation for the next generation so the farm will reach its 200th year.”

Promoting for the Next Generation

Choate knows the key to ensuring a strong foundation for the next generation: dairy promotion.

“I’m committed to being a consumer advocate and spokesperson for agriculture because some organizations and groups of people try to tell our story in a jaded manner. Activists against us have a slanted agenda,” he affirmed.

Chaote’s passion has fueled his active involvement in dairy promotion at the local and state level through programs like the Jackson County Fall Fest and MSU Extension’s Breakfast on the Farm. In 2012, Choate’s Belly Acres hosted Breakfast on the Farm and welcomed 2,675 people to the farm for three hours of fun educational activities. Choate continues to be involved in Breakfast on the Farm as a member of the statewide planning council and convincing fellow farmers to become a host.

“The beauty of Breakfast on the Farm is that it is producer-driven. Being there and sharing our story allows us to put a face of producers on a product,” Choate said. “The program is a great way to continue to build on consumer confidence.  If I lose the confidence of consumer, there’s nothing I can do efficiently on my farm to make up for the loss in demand.”

In addition to Breakfast on the Farm, his participation in MSU Extension has provided many opportunities including training on nutrition, finance, management, soils and crops.

“It is humbling to be chosen as the MSU Dairy Farmer of the Year, as I have no formal education beyond high school,” Choate revealed. “MSU Extension programs have been the basis of furthering my education. I’ve also learned through involvement in the industry and observing other agriculture leaders and how they engage in finding solutions.”

Choate holds various leadership positions in the agriculture industry, including organizations such as MMPA, Michigan Farm Bureau and Green Stone Farm Credit.  Since 2012, Choate has represented District 1 on the MMPA board of directors.

“In today’s economy, it’s important I meet my obligations to MMPA members as a board member. I take seriously our due diligence,” Choate relayed. “If we make the right decisions for today, it will carry us to the next 100 years. The dairy industry is definitely in time of challenge, but over its 100 years the co-op has navigated many challenges and survived. We are strengthening the co-op as we move forward.”

From efficiency on the farm to dairy promotion and industry involvement, Choate is one dairy farmer committed to his passions.

“As farmers we’re connected to the earth,” Choate illustrated. “It gives us a set of accomplishment and pride every day.”

NOVI, Mich.—MMPA members were awarded half of all 2015 National Dairy Quality Platinum Awards, with three of the six platinum winners belonging to MMPA farms. In total, 12 MMPA members were among 36 nationally recognized farms in the annual National Dairy Quality Award program. In addition to the three platinum winners, four of the gold awards and five of the silver awards were earned by MMPA members.

“Every day on their farms, our member-owners do their best to produce the highest quality milk possible. We are proud to see their accomplishments recognized on a national level,” Joe Diglio, MMPA General Manager said. “We are the 10th largest dairy cooperative in the United States, yet our members captured half of the platinum awards and over 30 percent of the total National Dairy Quality Awards this year. This achievement demonstrates the superior quality of our members’ milk and each farm’s dedication and commitment to excellence.”

MMPA offers a portfolio of member services to help members produce the highest quality milk possible. Christy Dinsmoore, MMPA Northeast Area supervisor and mastitis management specialist, explains, “From nationally recognized Milker Training Schools to on-farm equipment evaluation and individual mastitis management programs, MMPA works closely with members to achieve high quality milk.”

MMPA also offers a quality premium incentive for its members producing higher quality milk. This past year, MMPA paid $16.3 million in quality premiums to its dairy farmer members.

The winners were selected from a pool of over 140 applicants nationwide. The winning operations stood out for having produced high-quality milk consistently. Applications were evaluated for measures of quality, systems of monitoring udder health, milking routine, protocols for detection and treatment of clinical and subclinical cases of mastitis and strategies for overall herd health and welfare. MMPA winners were nominated by their member representatives.

Platinum Winners:

  • Jeremy Beebe, Whittemore
  • David and Karen Vander Zanden, Casnovia
  • Brent, Nancy, Tyler and Ben Wilson, Carson City

Gold Winners:

  • Michael and Andrew Hogan, Muir
  • Brad and Debbie Kartes, West Branch
  • Larry, Therese, Brent and Emily Simon, Westphalia
  • Duane, Laurie, Ken and Anna Vanpolen, Marion

Silver Winners:

  • Charles, Susan, Albert and Perter Anscheutz, Twas City
  • Randy and Cindy Dragt, Howard City
  • Jacob and Elaine Jahfetson, Baraga
  • Mark and Robert Rau, West Branch
  • Dough, Jacob and Andrew Wirth, Evart